Developed and managed the execution of all global B2B marketing strategies for NTM’s worldwide brand in key European, Latin American and African markets including: Russian, Brazil and Ghana and South Africa. Managed all aspects of a multi-channel marketing campaign including lead generation campaigns, public relations, advertising, sales collateral, trade show design and management, website design and development, video, social media including Facebook, Twitter and YouTube and Internet marketing strategies including SEM, SEO, email marketing, and Google AdWord campaigns.

RESULTS:
To date “The World’s Finest Portable Rollforming Equipment” global marketing campaign, has exceeded all revenue goals by generating a 12,341% ROI and increased sales leads by more than 600% within 6 months—making it the single most profitable and effective marketing and lead generation campaign in NTM’s 20-year history.